in bread amsterdam


In Bread, Amsterdam West: the Japanese hotspot on the Overtoom

24 June 2024
Photo credit: © In Bread Amsterdam, @inbread_ams

Once you’ve tried a sando, you’ll be hooked. That’s what the owners of In Bread Amsterdam thought, too, the brand-new hotspot with Japanese influences on Overtoom street. A sando is a Japanese sandwich made on light, fluffy white bread with carefully selected fillings. It’s refreshing, has a hint of sourness, and is always crunchy: you can instantly taste that it’s a perfect combination. This proves once again that a sandwich for dinner is a fantastic idea. Get to know In Bread.

IN BREAD Amsterdam

In Bread (Amsterdam-West) was anything but a preconceived plan. However, setting up a studio kitchen and creating online cooking videos were part of the plans for the British duo John Sindall and Andrew Barsoum. Since many people save cooking videos but never actually watch them again, let alone recreate the recipes, they decided to transform it into a place where you can enjoy Instagram-worthy food without the need to follow complicated instructional videos.

in bread amsterdam

© In Bread Amsterdam, @inbread_ams

Menu In Bread

The menu of In Bread is simple yet unconventional. They offer small dishes, with the deep-fried 24hr potato being an absolute standout. It’s a typical dish that people love to eat (it can’t get any crunchier than this), but they don’t want to make it themselves. The sandos – typical Japanese sandwiches – are also deserving of praise. Having a sandwich for dinner might take some getting used to, but once you’ve tasted the sandos, you’ll realize they mean business. For example, a single sandwich can contain up to 150 grams of pork. That’s also where the name comes from: “in bread,” because a complete meal can be packed between the slices of bread.

The cocktails are equally impressive and crafted with the utmost care. They are not only standalone masterpieces but also designed to keep people lingering. The DJ set adds an extra touch to the experience. If you plan to stay for just one drink, go for the Are You Yolking? cocktail. According to the creators, it tastes like lemon meringue pie but in liquid form and with alcohol. And believe us: that’s a compelling reason to stay longer and enjoy the unique offerings at In Bread.

more Amsterdam tips

in bread amsterdam

© In Bread Amsterdam, @inbread_ams

© In Bread Amsterdam, @inbread_ams

in bread amsterdam

© In Bread Amsterdam, @inbread_ams

Amsterdam Bucketlist & Things to Do
Fabrique des Lumières
NXT Museum
STRAAT street art museum
MOCO Museum for street and modern art
Amaze, an audiovisual labyrint
Food Tasting Tour of Jordaan area
Albert Cuyp Market Food Tour
Sightseeing Boat Cruise with unlimited drinks
Pancake Cruise
Micro Brewery Beer Tasting Tour
Fatbike e-bike tour (also to Amsterdam North)
Rent a bike by yourself and explore like a local
Outside of Amsterdam: windmills & Zaanse Schans
3 hour biketour: backstreets & hidden gems
Private Canal Boat Tour
Rijksmuseum with the Dutch masters
Van Gogh Museum, a staple in Amsterdam
Stedelijk Museum for modern art lovers
Canal Cruise in the evening
Discover the Instagrammable experience WONDR
The Upside Down
Get out of town and into the Dutch country side of Giethoorn
Drive-it-Yourself Tulip Fields GPS Audio Tour
⋙ Catch a direct train from Amsterdam to Antwerp, Brussels, London or Paris, starting at € 20,-! Check tickets & prices >>
Visit Artis Royal Zoo
Go an a bike tour with the kids
NEMO Science Museum
Paddle board tour on the canals
Go for a kayak-tour in Amsterdam
Amsterdam Light Festival boat tour
Amsterdam Light Festival bike tour

| TIP: Buy an I amsterdam City Card. Save money on entrance fees to museums and attractions, public transport and profit from discounts on everything from restaurants to concerts. You can also skip some lines to make the most of your time in Amsterdam! You can buy a card for 24 hours up to 120 hours. Check the prices here >>

Our favourite hotels in Amsterdam:
Pillows Maurits at the Park: this newly opened hotel is all about luxury.
Pulitzer Amsterdam: on the canals at the border of the Nine Streets and the Jordaan.
L’Europe: recently renovated, this hotel has the best spa with a view in Amsterdam.
Conservatorium Hotel: located in one of the most beautiful buildings in town.
Waldorf Astoria Amsterdam: if you have something to celebrate this is the one.
W Amsterdam: with lively restaurants and a posh rooftop bar with swimming pool.
The Hoxton: favourite lifestyle hotel right on the canals with great all day bar.
Hotel Jakarta: the most sustainable hotel ánd great value for money with a spa.
Hotel V: with two locations and a great restaurant, in the city center and East.
Sir Adam: with the coolest view over Amsterdam from the North side.
Sweets: a unique stay in former bridge houses.
Hotel Dwars: small scale and around the corner of the trendy Utrechtsestraat.
Hotel Mercier: pretty new hotel in the cosy and historic Jordaan district.
INK Hotel: lifestyle hotel in the heart of the city by MGallery.
Morgan & Mees: boutique hotel with restaurant in Amsterdam West.
Conscious Hotel Westerpark: in a beautiful building at the industrial Westergas area.
Ruby Emma: eco design hotel with a great skybar near Amstel station.
Generator Hostel: the best poshtel of the city located in a park.
The Social Hub budget proof in trendy East district close tho the subway.
Het Volkshotel: affordable and with a cool rooftop bar.
CitizenM: all you need is that XL bed (location near Amstel is great).
Motel One: budget design hotel with several locations in Amsterdam.

Let’s get social

I really hope you enjoy your time in Amsterdam! On my Instagram account @yourlbb and you can find more recommendations and new hotspots in town.

Follow @yourlbb on Instagram

In Bread

Overtoom 503H

Amsterdam (Amsterdam West)
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