Concept store Story NYC

New York

Story, New York: Concept Store with Changing Theme

11 February 2014
Photo credit: Concept store Story NYC

Would you like to hear a story?

Do you like stories? Stories about shopping, presents, love and New York..?
Well once upon a time in Chelsea New York, just a few blocks from Meatpacking District, an awesome shop named Story was opened. And now this is exactly why they came up with the word “concept store“!

Fun, creative and quality items is what you’ll find here. And what’s so cool is that every 4 to 6 weeks they change the theme of the store and together with that, the furniture, the lights, I mean like everything. And the new story will be told. A brand new experience. Brilliant!

I was there during their last story “Home for the Holidays”. The images hopefully give you an idea of what kind of unique and beautiful items this concept store sells. Currently the story is about “Love“. Which already sounds awesome to me… Expect romantic candles, beautiful lingerie, or sexy texts on pillows and (temporary) tattoos.
You’re not here in New York during this edition? No worries, they will surely keep on creating other surprising ones. Think of older themes like “Making Things”, “Design”, and “Color”. You can easily spend an hour here without even noticing it.
Concept store Story Home for the Holidays
Check the website or their social media to make sure you stay on top of the new themes.
Don’t miss this one!

Concept store Story, NYC, Home for the Holidays
Concept store Story, NYC, Home for the Holidays
Name: Story
Address: 144 10th Ave en 19th St
Neighborhood: Chelsea, New York
Website: thisisstory.com
Perfect for: Finding unique items
Opening hours: Daily from 11am till 7pm. Sundays till 6pm and Thursdays and till 8pm

Story Chelsea NYC Kids
Story Chelsea NYC Kids
Story Chelsea NYC Scoutbooks
PS: more hotspots are in the New York Little Black Book. A city guide to New York with the best restaurants, shops and things to do. Every week I will post new adventures on Your Little Black Book so stay tuned for the latest gems I spotted!

This is B.!

Ever wondered what it’s like to be a 30 something in New York? Follow the weekly diary of Bianca! A girl from Amsterdam living as an expat in New York. In her personal diary B. tells you all about her latest hotspot discoveries, shopping adventures and events not to miss.

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@YOURLBB

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